Data Science | Lead Scoring | Modeling
Use Proven Methods to Get Better Leads for Profitable Marketing Campaigns
Improve your ROI by up to 69.96% by Focusing your Efforts on the Best Leads
Oftentime, 80% of revenues comes from 20% of leads and a company's ability to stay focused on their best leads often produces massive performance & improvements.
We help companies use AI to build lead scoring models or propensity models that allow them to assign a dollar value to a lead the moment it is created based on prior historical data and to track those predictions against reality
THE Revcloud Solution
Do Sales Prospecting Like A Pro - Get Higher Quality Leads
Marketing experts or those who have been doing this for a long time have from experience been able to determine which leads are a waste of time and how to avoid investing resources on those leads Furthermore they have also learnt how to find the most valuable and likely to convert leads based on calculating a score for each lead taking into account a vast variation of information like personal details, behavioral data, demographics and social information.
There are sources for obtaining behavioral data based on how a prospect has interacted with your company and for what possible reasons to help you gain insights on targeted prospects, at RevCloud we have a global team of data scientist & engineers who perform these tasks every minute of the day. It’s just a matter of you plugging into our system to unravel the best opportunities in your market
Increase Conversions by Passing on the Best Leads to your Sales Team
Often, 80% of revenues comes from 20% of leads and a company’s ability to stay focused on their best leads often produces massive performance and improvements. There are often up to a 100 variables to be appended to a lead and using AI model to predict conversion and opportunity value.
This is done based on calculations by evaluating the information and assigning a weight to each type of event or action which leads up to the final scoring of each lead. The higher the score, the stronger the lead. At RevCloud, we have lots of computations and calculations you can leverage on to get the best leads for your sales team to drive higher conversions and growth
Ready to obtain the highest converting leads with data?
Leverage Our Data Driven Lead Scoring Expertise
Lead scoring is not a new concept, but up until now, the tools and processes have been basic and based on instinct and guesswork. Most marketing automation solutions provide basic lead scoring by just giving various points based on activities through assumptions that leads that convert are the ones that would spend a lot of time on websites or reading emails
This concept has been proven long ago but has only recently been made accessible to all sales and marketing organizations and only a handful of experts know how to make it work. According to research done by The robust beauty of improper linear models in decision making 25 years ago, it was proven that decisions taken using good objective decision making models was 10x better than expert intuition. Furthermore it proved that improper, stupid simple models trump expert intutition.
At RevCloud our Global Team of Data Scientists & Engineers have worked on so many lead scoring projects and have gathered experience you can leverage on at a fraction of the cost you would get in the marketplace
Invest in Quality Data From Trusted Vendors We Have Worked With
Finding a good lead scoring data vendor is very challenging why? Because there are different vendors which specialize in different aspects owning to the fact that lead scoring is a broad term. From actionable lead scoring for SAAS companies, predictive first platform that helps companies win more customers, marketing & sales intelligence software, sales lead scoring & website tracking software to B2B predictive intelligence engine for marketing and sales, there is just so much to comprehend
At Revcloud, we have helped clients evaluate leading data vendors from Neustar and Experian to Equifax and Infutor and our aim is not to only sell you data, but to work with you to help you get the best deal possible.